National Sales Training Specialist

Reference ID: tac-1-9836a-524ea03d62

Location: Corporate Centre

Job purpose

The National Sales Training Specialist designs and conducts professional training seminars and classes for Baby Lock Retailers.  These trainings are designed to help Retailers gain a working knowledge of the product line.  An emphasis is also placed on how to sell Baby Lock products. 


Duties and responsibilities

Conduct training in a variety of formats

  • Teach classes, based on product knowledge and sales skills, to Retailers in person and occasionally on-line.

  • Conduct in-store trainings for Baby Lock Retailers as requested

  • Conduct and assist at Baby Lock consumer seminars as needed

  • Manage all seminar processes to ensure adherence to corporate and Retailer expectations

  • Assist in the creation of video content to both educate and train Retailers and consumers on the proper usage of our products

Develop and manage support materials

  • Write class descriptions, outlines, scripts and hand-outs designed to support training classes

  • Design and create Power Points and other applicable visuals to support training classes

  • Write demonstrations and other sales communication to support Baby Lock products

  • Sew and assemble relative samples as needed

Participate in Baby Lock sewing related events

  • Teach and assist in a training role at Baby Lock’s National Convention (BLT) held annually

  • Represent Baby Lock and sell product at the Houston International Quilt Festival annually

  • Train, sell and represent product as requested at Regional Sewing Shows and in Retailer’s stores

  • Effectively demonstrate and sell Baby Lock sewing machines and software

  • Assist with booth set-up and tear-down as requested


  • Schedule on-line classes and register participants

  • Test and provide feedback on new products as needed

  • Coordinate travel itineraries and schedule travel arrangements

  • Support Baby Lock Express Site by collecting, organizing and entering data for participants




Qualifications include:

  • Strong presentation, communication and written skills
  • Proficiency in Microsoft Office products; Excel, PowerPoint, Word, and Microsoft Online
  • Proficiency in GoToMeeting and/or GoToWebinar platforms and/or a willingness to learn
  • Must be able to travel and make their own travel arrangements
  • Candidates should also be team oriented, enthusiastic, dependable and flexible
  • Knowledge of the Baby Lock product line and sewing skills
  • Retail experience is beneficial

Working conditions

Candidates will be expected to work in the evenings, over weekends and for days that exceed 12 hours occasionally.  They will also be expected to maintain a professional demeanor with challenging customers and retail consumers in addition to navigating a heavy workload with high expectations and at times a very small amount of time to adjust to increasing demands in output and the need to travel.


Physical requirements

This position is one that the employee will find themselves being required to lift sewing and serging machines and move them around either from one building to another or from location to location within the building.  Standing for long periods of time in common especially when presenting classes and training Retailers.  Candidates should expect to have to travel.

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Tacony Corporate Center.
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