Reference ID: tac-1-c17a4-360b591a2b
Location: Corporate Centre
Tacony Corporation is seeking a candidate to work with on our Amazon Seller Central efforts to help grow our Home Floor Care division. The ideal candidate has great interpersonal skills along with strong business and technical acumen and is able to effectively work with teams from across the organization to achieve objectives.
The Marketplace Account Based Manager will be responsible for driving sales, specifically with multiple Third-Party e-retail partners. In this role, responsibilities include account development, promotion, category management, product assortment and SKU monitoring/rationalization. Must be able to monitor online performance and analyze data to make adjustments and recommendations needed to increase revenue. A deep understanding of ecommerce businesses, platforms and marketplaces; inclusive of Amazon is required.
Develop, plan, and execute Account-Based Marketing (ABM) plans to increase engagement and opportunity creation for targeted accounts. Conduct research on target accounts and partner with account management teams to enhance existing account plans to drive new and upsell business. Develop ABM metrics to measure performance of programs and to develop new tactics. Skills: SEM, familiarity with CRM's (Oracle, Salesforce) and marketing automation platforms (Marketo, Eloqua, Pardot, Hubspot) Requires a bachelors degree.
This position will collaborate across marketing channels and departments to drive a cohesive strategy to complement each brand through pricing, promotions, merchandising, etc. In this position, you will focus on driving sales and margin through data, analyzing listing level performance and competitive data to uncover new market share opportunities and drive our business forward. Creating compelling incentives, offers and messaging targeted to consumers through existing and new digital channels are all normal daily activities in this role.
Duties and responsibilities